As a Visual Creative Strategist, you will play a pivotal role in crafting compelling visual ad creative that drives growth for our ecommerce brand.
We are seeking a talented individual to partner with editors and UGC creators in building, testing, and scaling high-converting video concepts for Meta platforms.
You will transform insights into scroll-stopping hooks and storyboards, selecting music, pacing, and shot lists that carry the message.
* Create concise briefs for UGC creators/editors; source and manage creators.
* Guide editing (cuts, rhythm, captions/overlays when needed) to maximize thumb-stop, CTR, and CVR.
* Launch rapid tests; read performance (nCAC, CTR, hold rate, ROAS) and iterate fast.
* Repurpose winners into statics.
You will own visual creative strategy from concept → brief → edit → test → scale, collaborating with designers, editors, and media buyers on weekly sprints.
Maintain a swipe file of winning references and trend formats. Coordinate whitelisting/influencer assets as needed.
Key Qualifications
* Proven record of video ads that convert (please share links/reels).
* Strong sense of music selection, timing, and visual narrative.
* Comfortable with data: can read a dashboard and decide the next test.
* UGC + short-form paid social experience (Meta required; TikTok/YouTube a plus).
* Clear briefs, fast iterations; low-ego, high-ownership.
This is an attractive opportunity for experienced individuals looking to take their career to the next level.