About the Role
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* Content Strategy
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* Create and maintain a dynamic content calendar, crafting posts, short-form videos, and visual assets aligned with our brand's voice.
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As our Social Media Manager, you will define and execute our social media presence across Instagram, TikTok, Facebook, and X, growing an engaged U.S. audience through clear, professional, and impactful content.
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* Creative Coordination
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* Develop or brief multimedia content (graphics, infographics, videos) ensuring consistent, professional brand messaging.
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We're looking for someone to work closely with our Marketing and Community teams to share insights, launch coordinated campaigns, and pilot new platform features or strategies.
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* Growth & Analysis
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* Execute campaigns to drive follower growth and engagement; regularly analyze performance metrics (reach, CTR, follower growth) to optimize content.
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You'll be responsible for creating and maintaining a strong online presence, developing engaging content, and analyzing performance metrics to inform strategy and performance improvements.
">Requirements:">
* 1–2 years of experience managing social media platforms (Instagram, TikTok, Facebook, or X).
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* Fluent in English (written and spoken); proficiency in Spanish is a plus.
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* Excellent copywriting skills—clear, concise, and professional social captions.
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* Proficient with scheduling tools (e.g., Hootsuite, Buffer) and basic multimedia creation/editing (Capcut, Canva, Adobe Spark).
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* Comfortable analyzing social media data to inform strategy and performance improvements.
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The ideal candidate will have excellent communication and analytical skills, with the ability to create engaging content and analyze performance metrics.
">Benefits:">
* A competitive salary.
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* An unlimited PTO policy.
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* Healthcare stipend.
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* Stock options.
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* Fully remote work.
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* Professional development opportunities.
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We offer a comprehensive benefits package, including a competitive salary, unlimited PTO, healthcare stipend, stock options, and fully remote work.
">Social Media Specialist