About the RoleWe're looking for a highly organized, data-driven, and creative Marketing Operations Analyst to own the planning, execution, and optimization of multi-channel marketing initiatives of Bybit in Brazil. You will play a key role in scaling marketing operations, improving efficiency, and delivering measurable results across campaigns and regions.Key Responsibilities- Campaign Management: Plan, design, set up, and execute multi-channel marketing campaigns from concept to delivery.- Process Optimization: Continuously iterate, improve, and build scalable marketing workflows and operational frameworks.- Channel Ownership: Manage and optimize performance across multiple channels — Email Marketing, Push Notifications, Landing Pages, Social Media, Affiliates, SEO, Paid Ads, and more.- Stakeholder Coordination: Collaborate closely with designers, translators, copywriters, operators, and developers to ensure timely and high-quality campaign delivery.- Planning & Budgeting: Lead quarterly planning for regional deliverables and team budgets;
ensure efficient budgetcontrol and ROI optimization.- Testing & Optimization: Coordinate and analyze A/B tests across strategies, cohorts, and channels to enhance conversion rates and campaign effectiveness.- Data & Insights: Deliver actionable insights and analyses focused on acquisition, activation, and retention strategies.- Localization Quality: Oversee and improve translation quality for localized content (e.G., pt-BR) across app, website, and marketing assets.Requirements- 2+ years of experience in Marketing Operations, Growth, Digital Marketing, or related roles.- Strong analytical mindset with proficiency in marketing analytics tools (e.G., Excel, Google Analytics, Looker Studio, Tableau.)- Hands-on experience managing multi-channel marketing campaigns.- Excellent communication skills both in english and Brazilian Portuguese- Project management skills.- Familiarity with A/B testing, automation platforms, and performance measurement.- Strong attention to detail and ability to manage multiple stakeholders and priorities.- Experience in crypto and/or fintechs is a plus- Bonus: Experience managing marketing efforts across multiple regions.