Amazon PPC Campaign Manager Job Description
We are seeking a highly skilled Amazon PPC campaign manager to join our team. As a key member of our marketing department, you will be responsible for managing and optimizing Amazon PPC campaigns to drive sales and revenue growth.
Key Responsibilities:
* Daily Proactive Audits: Conduct daily proactive audits of PPC accounts to ensure alignment with high standards.
* Account Oversight: Oversee accounts, focusing on milestones, KPIs, and effective search term use to maximize client success.
* Process Development: Build robust processes to proactively approach solving brand growth.
* Bottleneck Identification: Identify bottlenecks and create solutions and systems to allow growth and efficiency of all parts of the PPC department.
* Performance Monitoring: Monitor and analyze performance to prioritize areas for improvement based on data analysis, executive leadership input, and best practices.
* Issue Resolution: Identify and resolve account issues promptly, ensuring client satisfaction and retention.
* Team Performance Tracking: Track team performance, KPIs, and ensures OKRs are being met.
* SOP Creation and Review: Create, review, and update existing SOPs to ensure accuracy and relevance.
* Quality Control Measures: Lead the development and implementation of quality control measures to ensure consistent steps and documentation across all PPC processes.
* Regular Updates: Ensure timely updates every four hours in Airtable, documenting actions executed.
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* Collaboration with Brand Management: Work closely with Brand Management to deeply understand each client's narrative and objectives.
* Daily Reporting: Generate daily reports to highlight audits and actions taken.
* Collaboration with PPC and SEO Teams: Facilitate collaboration with PPC and SEO teams for integrated account management.
* Ongoing Learning: Dedicate time for ongoing learning, with a focus on the latest PPC audit trends, cultivate a knowledge-sharing environment to encourage team development.
Requirements:
* Experience Managing Amazon PPC: 2+ years of experience managing Amazon PPC in an Amazon-focused agency.
* Hands-on Experience: 2-4 years of hands-on experience managing Amazon PPC campaigns.
* Communication Skills: Fluent in English, with excellent communication and interpersonal skills.
* Proven Track Record: Proven track record managing multiple brands/accounts and crafting strategies for diverse Amazon marketplace clients.
* Keyword Research Tools: Proficient in Amazon bulk files, negation strategies, account organization, and keyword research tools like Helium10.
* Leadership Experience: Leadership experience and a results-driven mindset are highly valued.
* Adaptability: Adaptability and expertise in multitasking within a fast-paced environment.
* English Language Skills: Knowledge of English: at least B1.
Benefits:
* Competitive Remuneration Salary: This position offers a competitive remuneration salary.
* Entrepreneurial Opportunities: You can have your own Amazon selling business and utilize company resources to build your account. We love and encourage entrepreneurs.