About the Role
This position oversees public relations for Latin America (LATAM) to increase visibility across key markets.
Key Responsibilities
* Create and execute a regional PR calendar and embargo plan.
* Develop strong connections with top-tier tech and gaming editors, reviewers, and influencers.
* Plan and manage press briefings & events; coordinate press lists, invitations, materials, and post-event follow-ups.
* Coordinate product reviews – manage sample allocation, delivery, and follow-up process with regional media outlets.
* Promote joint PR opportunities with distributors, e-commerce partners, and brand collaborators.
* Localize global press materials for LATAM audiences to ensure cultural and linguistic accuracy.
* Analyze and report on press coverage, track media performance metrics, and deliver post-launch summaries.
Required Skills and Qualifications
* Proven experience in PR, communications or a related field.
* Strong network of contacts within the tech and gaming industries.
* Excellent communication and interpersonal skills.
* Ability to work independently and as part of a team.