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Head of affiliates

Porto Alegre
KTO
Tesoureiro
Anunciada dia 13 maio
Descrição

MAIN RESPONSIBILITIES: - Develop and execute a comprehensive affiliate strategy to drive growth, customer acquisition, and revenue. - Manage the overall performance of the affiliate program, including recruitment, activation, and retention of top affiliates. - Identify and establish partnerships with high-value affiliates and networks to expand the company’s reach in key markets. - Build and maintain strong relationships with affiliates to ensure ongoing collaboration and mutual benefit. - Act as the primary point of contact for key affiliates, providing them with support, resources, and insights to optimize their performance. - Negotiate and manage commercial agreements with affiliates, ensuring competitive terms that align with business objectives. - Lead, coach, and develop a team of affiliate specialists, setting clear goals, monitoring team performance, and providing guidance to ensure program objectives are met. - Foster a collaborative and innovative environment within the affiliate team. - Monitor affiliate performance, analyze campaign data, and generate reports to identify trends, opportunities, and areas for improvement, including financial tracking to ensure transparency and accountability. - Implement strategies to optimize affiliate traffic, conversion rates, and overall ROI. - Conduct regular performance reviews with affiliates to identify areas for optimization and improvement. - Work closely with marketing, product, and finance teams to ensure alignment on campaigns, promotions, and budgeting. - Collaborate with the legal and compliance teams to ensure all affiliate activities adhere to regulatory requirements and company policies. - Oversee the affiliate marketing budget, ensuring efficient allocation of resources to maximize ROI. - Stay updated with the latest affiliate marketing trends, technologies, and best practices. - Explore new opportunities and channels for affiliate partnerships to enhance the program’s effectiveness. - Introduce innovative solutions and tools to improve affiliate tracking, reporting, and management. EXPERIENCE & QUALIFICATIONS REQUIRED: - Proven experience in affiliate marketing, with at least 5 years in a senior or leadership role. - Strong track record of successfully managing and growing affiliate programs, preferably in the iGaming, e-commerce, or digital marketing industries. - Experience in recruiting, negotiating, and managing affiliate partnerships. - Deep understanding of affiliate tracking platforms and tools (e.g., Income Access, HasOffers, or similar). - Excellent negotiation, communication, and relationship-building skills. - Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions. - Strong leadership and team management skills, with a focus on developing talent. - Ability to work in a fast-paced, results-oriented environment, managing multiple priorities and deadlines. At KTO, diversity isn't just a buzzword - it's our strength. We're all about creating an inclusive environment where everyone feels valued and empowered. Together, we're not just working on projects - we're making a real impact in our communities. Join us in celebrating diversity and driving meaningful change! Participation is prohibited for: Individuals under 18 (eighteen) years of age; Public agents with duties directly related to the regulation, control, and supervision of the activity within the federative entity in whose personnel framework they perform their duties; - Persons holding positions as sports directors, sports coaches, trainers, and members of the technical staff; - Referees of sports, referee assistants, or equivalents, sports entrepreneurs, agents or representatives of athletes and coaches, coaches or members of the technical staff; - Members of the administrative or supervisory body of entities responsible for organizing competitions or sporting events; - Athletes participating in competitions organized by entities within the National Sports System; Individuals diagnosed with gambling addiction, according to a diagnosis from a qualified mental health professional.

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