Shopify CRO Developer Location: Remote
Compensation: USD $1,800–$2,500/month
Working Hours: 6 AM – 2 PM EST or at least 6 hours overlap within this window
Overview
We're looking for a senior, hands-on Shopify expert to rebuild, optimize, and maintain a high-volume DTC storefront. Your work will directly impact conversion (goal: 0.85% → 1.6%+ in 90 days ) and you'll collaborate with our CRO strategist, growth, and ops teams.
This is a technical execution role — not strategy only.
Core Responsibilities
1. Front-End Shopify Development
Rebuild key templates (Home, Collection, PDP, Cart, Checkout) with a mobile-first, conversion-focused approach.
Implement CRO/UI enhancements: trust signals, sticky ATC, bundles, urgency, reviews, upsells, cart optimization.
Replace heavy apps with custom code when possible to increase performance + reduce cost.
2. Speed & Performance Optimization
Bring load speeds under 2.5 seconds across top pages.
Remove theme bloat: unused scripts, oversized media, duplicate app calls.
Implement:
Code splitting
Minification + compression
Defer/async scripts
Lazy loading
Image optimization via Shopify CDN
Maintain a clean, version-controlled deployment workflow.
3. Conversion & Funnel Optimization
Diagnose and fix checkout drop-offs + friction points (Shop Pay, PayPal, Prime, etc.).
Improve ATC rate, product discovery, clarity, and mobile usability.
Implement A/B testing variants from the CRO team or propose your own.
4. Tracking, Instrumentation & Analytics
Configure and maintain GA4 event tracking (ATC, IC, upsells, search behavior, scroll depth, etc.).
Set up session recording and heatmaps (Hotjar or Clarity).
Interpret funnels with the team and provide actionable recommendations.
5. Reporting & Communication
Weekly updates on:
Conversion rate trends
AOV impacts
Funnel drop-off changes
Site issues or speed regressions
Maintain clear documentation and async communication with product, ops, and design.
Requirements
3+ years building custom Shopify themes (Liquid, JSON, JS, CSS, Shopify APIs).
Proven results improving mobile conversion and checkout/speed performance .
Hands-on experience with Dawn/OS 2.0 custom theme development .
Strong frontend fundamentals: modular Liquid architecture, performance-first coding, clean components.
Deep Shopify optimization skills: theme speed improvements, app performance audits, and custom replacements for heavy apps.
Experience working with high-volume DTC brands .
Nice-to-Have
Experience with CRO tools (Rebuy, Bundler, Zipify, Okendo, Stamped).
GA4 modeling, attribution & Shopify Pixel system.
Headless / Hydrogen experience.
Hotjar / Clarity usage for experience analysis.
Familiarity with Klaviyo event triggers.
Experience partnering with CRO strategists, designers, or A/B testing teams.