About the Role
This is a leadership position for an experienced WordPress developer who has managed technical execution of high-stakes marketing campaigns with significant ad spend.
The ideal candidate will have 5+ years of professional WordPress development experience, direct experience managing technical execution of marketing campaigns, and a portfolio demonstrating high-converting landing pages they've personally built and deployed.
Key Responsibilities
1. Landing Page Development & Campaign Execution
o Design, build, and deploy high-converting landing pages optimized for paid traffic from Meta, Google, and other advertising platforms.
o Own the complete technical implementation of marketing campaigns from concept through launch.
o Ensure pixel-perfect tracking setup across all campaigns, including conversion tracking, and retargeting audiences.
2. HubSpot Integration & Data Management
o Build and maintain seamless integrations between landing pages and HubSpot CRM.
o Ensure accurate lead capture, form submissions, and data synchronization.
o Implement proper lead source attribution and campaign tracking in HubSpot.
3. Technical Leadership & Team Management
o Lead and mentor a team of developers.
o Manage workload distribution across multiple concurrent projects and campaigns.
4. Quality Assurance & Risk Management
o Implement rigorous QA processes, before any campaign launch.
o Verify all tracking mechanisms are functioning correctly across devices and browsers.
The ideal candidate will have exceptional project management skills, clear communication style, and ability to explain complex technical concepts to stakeholders. They should also be proactive problem-solvers who anticipate issues before they become problems.