We're seeking a skilled professional to join our team of data-driven experts.
As a Data Scientist, you will play a central role in shaping business growth through data analysis and strategy development.
You will design and implement customer segmentation models to identify actionable buying groups within customer data platforms.
Work collaboratively with cross-functional teams to build and scale buying group frameworks that enhance personalization and campaign performance.
Key Responsibilities:
* Develop and optimize customer segmentation models using advanced algorithms
* Collaborate with marketing, product, and engineering teams to drive business growth
* Integrate complex models into customer data platforms
* Analyze customer behavior and develop predictive models for churn prediction, lookalike modeling, and RFM analysis