Optimizing Traffic Allocation for Business Growth
The role of a traffic analyst is crucial in driving business growth through data analysis and strategic decision-making.
This position involves developing frameworks for traffic allocation optimization based on business objectives, establishing user-side evaluation mechanisms, and analyzing in-app user behavior to understand the impact of traffic allocation on transaction growth.
Additionally, this role requires evaluating various traffic allocation methods to identify high-efficiency investment opportunities and participating in goal-setting, experiment design, monitoring, and evaluation of key traffic distribution projects.
* Developing data-driven solutions to drive business growth
* Analyzing user behavior to optimize traffic allocation
* Evaluating traffic allocation methods to identify high-efficiency opportunities
The ideal candidate will have 4+ years of experience in internet traffic analysis with deep business logic understanding, strong logical thinking, SQL proficiency, and project management skills.
They will also be able to communicate effectively with stakeholders and work collaboratively as part of a global team.
This role offers a unique opportunity to own core traffic evaluation with direct business impact and contribute to Meituan's international expansion efforts.