Job Title: Senior Public Relations Specialist
The role of a Senior Public Relations Specialist is to spearhead client success by developing and executing strategic PR campaigns. This involves building relationships with clients, identifying opportunities for media coverage, and communicating effectively to drive results.
Key Responsibilities:
* Develop and execute comprehensive PR plans tailored to each client's unique needs
* Serve as the primary point of contact for assigned clients, ensuring timely communication and proactive updates on campaign progress
* Build, grow, and nurture client relationships through effective storytelling and relationship-building
* Conduct in-depth research to identify media opportunities and create targeted outreach strategies
* Secure, filter, and respond to media inquiries, scheduling and coordinating media interviews as needed
* Monitor coverage and track mentions or product features through Google Alerts and other tools
* Facilitate writing projects with the team, aligning with client goals and deliverables
* Stay up-to-date on industry trends and identify timely angles for client exposure
* Provide regular updates to clients, maintaining consistent communication and transparency
Requirements:
* Proven experience or education in public relations or a related field
* Excellent written and verbal communication skills
* Strong organizational and time management abilities, with a focus on meeting client needs
* Proficiency in Google Suite, Gmail, and media monitoring tools
* Creative and strategic thinker with a proactive mindset, comfortable working in a fast-paced environment
* Able to manage multiple accounts, priorities, and deadlines simultaneously
* High level of self-accountability and commitment to delivering results
Benefits:
* Ongoing performance reviews and career development guidance
* Clear advancement plan based on role progression and financial growth
* Access to internal and external learning opportunities, including professional development content
* Timely compensation package aligned with industry standards