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Marketing data scientist

São Paulo (SP)
A.P. Moller - Maersk
Data Scientist
Anunciada dia 13 dezembro
Descrição

Join to apply for the Marketing Data Scientist role at A.P. Moller - Maersk.
We have a view beyond the ocean: integrating container logistics, connecting, and simplifying our customers' supply chain. We count on our people to make that happen!
Join us as we embark on a digital transformation that will revolutionize the logistics business: you will play a vital role in our success, managing the customer experience and building a successful track in your career.
What do we offer?
We are on a revolutionary journey to simplify global trade, which will give us the chance to offer a major impact on the world economy, and on your career. With significant personal responsibility, you will hone your industry knowledge and build highly valued business skills and communication skills into customer-facing roles – quite possibly at a pace that will surprise you.
Energizing and pioneering, this is also an environment that keeps you motivated. You will join a genuinely diverse and talented team that is enthusiastic about focusing on customers, and colleagues.
And thanks to our global scale, you will be well positioned to explore opportunities at Maersk around the world. The many other highlights include the most modern talent development initiatives and competitive benefits.
We welcome applications from candidates based in the following cities/countries: São Paulo, Brazil | Santiago, Chile | Panama City, Panama | Bogotá, Colombia.
Main responsibilities

Lead the full spectrum of regional marketing data analytics activities, from data extraction to insight generation;
Build and optimize models to expand the reach of digital products;
Partner with the marketing team to identify optimization opportunities and drive improved campaign ROI;
Monitor and forecast marketing and sales trends, analyze customer and prospect data, and assess funnel performance using Salesforce, Power BI, and other analytical tools;
Identify opportunities in Social Selling;
Conduct deep dives into data to identify emerging trends, growth opportunities, and actionable business insights;
Analyze datasets using Google Analytics, Salesforce Einstein, Marketing Cloud, SQL, and BI platforms to support decision-making;
Develop dashboards and tools that track performance, budgets, and progress against monthly goals;
Integrate Generative AI and advanced analytics to:
Build predictive models for customer behavior, sales trends, and campaign outcomes.
Automate routine marketing analysis tasks.
Develop cross-channel attribution and multi-touchpoint models to measure the impact of marketing channels on conversion;
Deliver data-driven recommendations that help leadership optimize budget and resource allocation;
Use data and content insights to improve digital conversion rates and overall experience;
Identify process and data gaps, proposing innovative solutions to enhance campaign planning, execution, and integrity;
Prepare and present reports, translating complex analytics into clear business insights for stakeholders;
Promote consistent reporting standards and educate end-users on proper methodologies and interpretation;
Collaborate with cross-functional and global teams.

We are looking for
If you have the requirements below, this is your chance to join this high-performance team and be part of this great moment in our organization!

Completed bachelor’s degree in Public Relations, Journalism, Advertising, Engineering, Statistics, Data Science, Marketing, Business Administration, or related areas;
Self-starter with strong analytical and problem-solving skills, strategic thinking, business acumen and the ability to find creative ways to optimize performance;
Demonstrated ability to translate data into strategic business insights;
5+ years of relevant experience in marketing analytics, campaign management, or data science within a B2B product or services organization;
Comfortable working in a fast-paced, growth-oriented environment;
Strong team player and leader with the ability to influence, work cross functionally, build relationships with key stakeholders and thrive in highly collaborative and fast paced environments;
Outstanding communications skills – written and verbal (Portuguese and English – Spanish is a plus);
Highly organized and detail-oriented;
Interested in building teams, programs, process.

At Maersk we value the diversity of our talents and will always strive to recruit the best person for the job. We value diversity in all its forms, including – but not limited to – gender, age, nationality, race, sexual orientation, disability, or religious beliefs. We are proud of our diversity and to see it as a true source of strength for building high-performance teams.
About us
A.P. Moller-Maersk is an integrated container logistics company that works to connect and simplify our customers' supply chains. As a global leader in transportation services, we operate in 130 countries and employ about 70,000 people.
With an offer of end-to-end products and digital services, continuous customer engagement and a superior end-to-end delivery network, we enable our customers to trade and grow by transporting goods anywhere in the world. Learn more about us: https://www.maersk.com

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