Company DescriptionVroom Media Mission: “To revolutionize life insurance marketing agencies and how people work.”We not only consistently deliver the best results for our clients, but we also prioritize building a one-of-a-kind working experience for our team. We are 100% remote, and we encourage employees to work from anywhere in the world.We believe that our company is most productive when our employees are fulfilled, challenged and working to achieve both their personal and professional goals, instead of putting one on hold for the sake of the other.As a media buyer you’ll be responsible for managing direct response campaigns on Meta for clients in the Financial Services verticals. You’ll set up, test, analyze and optimize Facebook and Instagram campaigns. This is a full-time position with plenty of growth opportunities.Role-Specific CompetenciesYou’re analyticalYou’re creative and can think out-of-the-boxYou’re proactive and optimisticYou can work independentlyYou can handle deadlinesResponsibilitiesCampaign Strategy and Oversight: Develop and manage paid media campaigns across Facebook Ads, ensuring they align with client goals and KPIs.Budget Management: Manage budgets efficiently, adjusting bids to maximize ROI and meet key performance indicators.Data Analysis and Optimization: Utilize campaign data to uncover trends and insights, optimizing for performance enhancement.Creative Optimization: Create and test -> 30 creatives/week, 5 Landing page variations/week, and consistently tweaking ad copy ensuring we're maximizing conversion rate while also adhering to brand positioning and guidelines.Industry Trend Monitoring: Keep abreast of the latest industry trends and platform updates to refine campaign strategies continuously.Cross-functional Collaboration: Bring innovation and creativity daily to ensure the success and vitality of campaigns.Performance Reporting: Report on key KPI's such as CPM's, CPULC's, CPL's, and CR providing insights and recommendations to the direct manager.RequirementsEnglish speaker and excellent communication skills, both spoken and writtenExperience in Facebook marketing, direct response marketing, or lead generation is a must2 - 3 years of relevant experience in a similar positionExperience in copywriting is a plusYou’re enthusiastic and fun to work withIf all of these job requirements sound interesting to you, apply here!https://www.jotform.com/build/221805123857253