Job Overview:
A strategic data analyst is needed to support project optimization and performance evaluation.
This role involves setting up, managing, and analyzing data to provide actionable insights, tracking KPIs, implementing tags and events, identifying trends, and preparing reports for stakeholders.
Key Responsibilities:
* Extract valuable information from digital data to inform business decisions.
* Measure campaign and website performance using key metrics.
* Implement and maintain accurate data analysis systems.
* Identify areas for improvement based on data-driven insights.
* Communicate complex data findings effectively to non-technical stakeholders.
Requirements:
* Proficient in Google Suite tools including Google Analytics, Google Tag Manager, and Google Search Console.
* Strong analytical, problem-solving, and communication skills.