Job Overview
We are a fast-growing consumer brand group selling across e-commerce, TikTok Shop, and Amazon. Our team prioritizes direct-response strategy, product quality, and measurable efficacy.
We're looking for an expert in strategic planning with heavy direct response experience. You'll own both strategy and operations: building and briefing angles, scripting iterations, managing sprints, reviewing edits, and ensuring we ship 100–200 ads per week.
* Briefing creatives with DR talking tracks, shot lists, compliance guardrails, and demo guidelines.
* Leading reviews to ensure DR structure, pacing, and storytelling are dialed in.
* Translating performance data into new test briefs within 1–3 days.
You must have extensive knowledge of direct response advertising and VSL-style creative—knowing the beats, pacing, proof, and psychology that drive conversions.
Key Requirements
Essential Skills: Direct Response Advertising, Strategic Planning, Creative Briefing, Team Leadership, Data Analysis.
Preferred Qualifications: Experience in E-commerce, TikTok Shop, Amazon, Digital Marketing, Creative Direction.
About the Role
This is a full-time position offering a dynamic work environment, opportunities for growth and development, and a competitive compensation package.
What We Offer
Competitive Salary and Bonus Structure
Comprehensive Benefits Package
Ongoing Training and Professional Development Opportunities