Anunciada dia 15 junho
Descrição
Sales and Marketing Specialist – E-commerce Focus
This role involves managing and scaling paid ad campaigns on Facebook Ads & Google Ads, focusing on direct-to-consumer e-commerce brands.
Key Responsibilities:
* Optimize ad performance through data-driven decision-making, improving return on ad spend (ROAS) and cost per acquisition (CPA).
* Deep understanding of e-commerce metrics (average order value, lifetime value, conversion rates, etc.) to drive profitability.
* Creative testing & ad iteration to enhance engagement and conversion rates.
* Competitor & market trend analysis to identify opportunities and improve strategy.
* Reporting & insights generation using Looker Studio and other analytics tools.
Requirements:
* +5 years of experience running Facebook & Google Ads campaigns.
* +5 years of experience with Merchant Center.
* Proficiency with Google Ads Editor for bulk campaign management.
* Strong analytical skills with a focus on revenue-driving decisions.
* Fluent in English (written and spoken).
* Experience with remarketing & dynamic product ads.
* Proven expertise in Search Engine Optimization (SEO).
* Experience with external feed management platforms (DataFeedWatch or Channable).
Bonus Points:
* Familiarity with creative strategy & ad copywriting for e-commerce.
* Knowledge of email marketing & Conversion Rate Optimization (CRO) strategies to enhance funnel efficiency.
* Experience working with direct-to-consumer brands in apparel, streetwear, or fashion.
About the Job:
This is a full-time position that requires a strong analytical mindset and expertise in e-commerce advertising. The ideal candidate will have a proven track record with merchant centers, Google shopping, Meta ads, and SEO, and be hungry for growth.
What You'll Get:
A challenging role that offers opportunities for growth and development in a dynamic industry.
We Are Looking For:
A highly skilled SEM specialist who can manage and scale paid ad campaigns on Facebook Ads & Google Ads, focusing on DTC e-commerce brands.
How To Apply:
Please send your resume to [insert contact information] with the subject 'SEM Specialist Application - [Your Name]'
