Role
This is an ideal role for someone who wants to challenge themselves in a fast-paced environment and join a passionate, driven and fun team. Once onboarded, you will lead growth for one of our core categories (e.g. hair loss, weight loss), giving you a broad spectrum of all areas associated with growth. You will have the opportunity to manage large budgets and use your own initiative to follow up on growth ideas in order to hit the set targets. If you are a self‑starter who is looking to accelerate your career and enjoys problem‑solving, this is the ideal role for you! As a Head of Growth Brazil you will have the opportunity to:
* Take full ownership of performance within your projects and campaigns, analysing data, exploring new opportunities, implementing tests and making ongoing optimisations. The idea for this role is that you will move into managing growth holistically for one of our major categories e.g. Hair loss, weight loss, etc.
* Manage budgets to drive maximum returns for the business, in line with target KPIs, forecasting spending and acquisition volume within your areas of responsibility.
* Manage paid campaigns across various channels such as Paid Social and SEM.
* Collaborate with a high-performing Growth team in Brazil and the UK, sharing results and insights on best practices and performance strategies.
* Develop internal relationships and collaborations with the rest of the UK and BR team, category managers, customer insights, creative, medical and product teams to understand our customers' needs and behaviours and translate these insights into copy, landing‑page tests, creatives, new channel tests, etc.
* Ideate test ideas within the channels you participate in—landing pages, creative, ad copy, bid strategies, pricing, etc.
* Ideate and create performance creative briefs for paid social channels.
* Test and own new channels that we do not currently invest in.
* Build relationships with external vendors (Google, Meta, etc.) to understand best practices, new features and campaign improvement opportunities.
Requirements
* 5+ years of experience in digital marketing with strong hands‑on experience managing campaigns with significant budgets within Paid Social and Search Engine Marketing (SEM).
* Strong understanding of a wide variety of digital marketing channels and how they fit into the overall marketing mix.
* Advanced knowledge of Meta Ads, Google Ads and web analytics tools (e.g., Google Analytics).
* Familiarity with other channels (TikTok, Twitter, Microsoft, Native, influencers, SEO, etc.) is a plus.
* Experience in creative briefing, ad copy and creators/influencers ads.
* Knowledge of A/B testing, including landing pages.
* Advanced understanding of data tracking, conversion measurement, attribution and incrementality.
* Experience with high‑growth and/or healthcare businesses is advantageous.
* Advanced English and fluent Portuguese language skills.
About You
* You are a self‑starter who can take initiative, lead a project, own decisions and proactively look to solve problems.
* You are numbers‑oriented, highly analytical and love working with data to drive insights and action.
* You have excellent communication and interpersonal skills, confident collaborating with multiple stakeholders and managing expectations.
* You are ambitious, keen to learn, and ready to grow alongside a rapidly expanding business.
* You are curious for knowledge, always asking questions, and are not afraid to challenge the status quo.
Healthcare is broken. We’re fixing it — and we need your help.
Back in 2019, we launched MANUAL to tackle men’s health (starting with hair loss and sexual health). A few years later, we launched Voy with a focus on weight loss. But our ambition has always been bigger. Healthcare too often treats conditions in isolation, not people as a whole, and we’re on a mission to prove there’s a better way.
In 2025, we evolved from MANUAL into Voy, a brand built for the long game: supporting people through every stage of life, not just a single diagnosis. Today, we support over 1 million members across the UK, Germany and Brazil, delivering personalised care across weight loss, menopause, hair loss and TRT (with more categories on the way).
Ready to join us and change how healthcare feels for millions of people?
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