Direct Response Video Editor Job Description
We are a high-performing beauty and wellness brand generating significant revenue through video advertising on multiple platforms.
Our ideal candidate understands direct response mechanics, can produce engaging ads at scale, and drives sales across various channels with immediate feedback.
* High-volume ad production: Transform raw footage into persuasive short-form ads (15-90 seconds) and VSLs that convert cold traffic into buyers.
* Master direct response techniques: Craft hooks to stop viewers, optimize pacing for platform algorithms, and A/B test visual approaches based on performance data.
* Post-production excellence: Color grading, sound design, motion graphics, and seamless transitions using industry-standard tools.
* Rapid iteration and testing: Collaborate with our creative strategist to test new concepts weekly, expecting fast feedback cycles and the need to pivot based on real-time campaign data.
Bonus Points:
* Experience editing short-form or long-form VSLs.
* Motion design skills in After Effects or Cinema 4D.
* Understanding of direct response copywriting principles.
* Familiarity with CapCut, Descript, or AI editing tools.