AEP Marketing Solutions Specialist
We are seeking a highly skilled and motivated marketing expert to join our team. This is a strategic and technical role at the intersection of marketing technology and fan experience.
About the Role:
As an AEP Marketing Solutions Specialist, you will lead the design, development, and implementation of innovative Adobe Experience Platform (AEP) solutions tailored to our clients' unique business needs, with a sharp focus on delivering measurable marketing impact and enhancing the fan journey across touchpoints.
You will work closely with stakeholders in sports and entertainment organizations to understand their fans' behaviors, journeys, and content consumption habits, and translate those insights into personalized, real-time AEP activations.
Key Responsibilities Include:
* Architect and lead the delivery of complex AEP solutions that are scalable, future-proof, and aligned with client goals.
* Partner closely with stakeholders to understand their fans' behaviors, journeys, and content consumption habits.
* Mentor and support junior engineers, providing guidance on best practices in AEP implementation, data design, and campaign orchestration.
* Drive the technical delivery of AEP projects end-to-end.
* Stay current with evolving AEP capabilities and broader MarTech trends to help clients maintain a competitive edge in engaging fans across channels.
Requirements:
To be successful in this role, you will need:
* Bachelor's or Master's degree in Computer Science, Information Technology, or a related field.
* 5+ years of experience in marketing technology implementations, with deep hands-on expertise in Adobe Experience Platform and related tools such as Adobe Campaign, Adobe Target, and Adobe Analytics.
* Strong knowledge of marketing performance metrics and how to architect solutions that influence outcomes such as ROI, CLTV, churn, and campaign lift.
* Proven ability to lead technical teams, manage stakeholder expectations, and foster a collaborative delivery environment.
Desirable Skills:
While not required, the following skills would be beneficial:
* Experience working with or supporting clients in the sports, media, or entertainment industries.
* Familiarity with fan engagement strategies, event-driven personalization, and omnichannel orchestration in a sports context.
What We Offer:
In return for your expertise, we offer:
* Competitive salary and benefits package.
* Opportunities for professional growth and development.