Senior Video Creative Specialist
Drive growth through emotion-led video campaigns that spark nostalgia and feeling. The message lives in the visuals, pacing, and music, not long copy.
You will partner with editors and user-generated content creators to build, test, and scale high-converting video concepts for social media platforms.
* Turn insights into compelling hooks and storyboards
* Build concise briefs for UGC creators/editors; source and manage creators
* Guide editing (cuts, rhythm, captions/overlays when needed) to maximize thumb-stopping power, click-through rates, and conversion rates
* Launch rapid tests; read performance metrics (nCAC, CTR, hold rate, ROAS) and iterate fast
Required Skills:
* Proven track record of creating video ads that convert (please share links/reels)
* Strong sense of music selection, timing, and visual narrative
* Comfortable with data: can read a dashboard and make informed decisions
* UGC + short-form paid social experience (Meta required; TikTok/YouTube a plus)