Responsibilities:
● Campaign QA and Validation: Ensure that all ad campaigns meet client specifications, including
proper setup of tracking URLs, targeting parameters, and creative assets, third-party Tags before
launch.
● Compliance and Error Checks: Conduct thorough checks for compliance with platform policies,
client-specific advertiser guidelines, and technical requirements to identify and rectify any errors.
● Performance Monitoring: Regularly monitor live campaigns to ensure accurate tracking, pacing, and delivery, addressing any discrepancies promptly.
● Documentation and Reporting: Maintain detailed QA reports, document findings, and provide
actionable insights to improve workflow efficiency and campaign accuracy.
● Process Optimization: Work closely with the trafficking, account management, and creative teams to streamline QA processes, minimize errors, and ensure seamless campaign execution.
● Creative Testing for CTV Devices: Perform thorough testing of creative assets across Connected TV (CTV) devices to ensure proper functionality, quality, and compliance with platform requirements
● Campaign Trafficking and QA: Effectively traffic and QA various campaign types, including CPM and CPCV, ensuring accurate setup and adherence to delivery goals.
● Boolean Logic Implementation: Proficient in applying Boolean logic (AND, OR statements) for precise targeting and effective campaign optimization