Are you ready to lead the charge in transforming respiratory healthcare? We are on the lookout for a dynamic Senior Brand Manager to spearhead our brand strategy for the respiratory portfolio, with a keen focus on Immunology and COPD. This pivotal role involves defining, executing, and optimizing integrated marketing plans, driving performance in the respiratory market, and supporting new indications and technologies. Join us in shaping the future of respiratory care!
Accountabilities
Develop and orchestrate a 360° marketing strategy for the respiratory portfolio
Plan and execute launches of products ensuring cross‑functional readiness
Identify opportunities in COPD and adjacent respiratory areas, build business cases, and define indication roadmaps and care pathway strategies
Partner with Access/HEOR/P&MA to shape public and private incorporation strategies, value dossiers, pricing defense
Co‑develop clinical evidence narratives, publications, advisory boards, and scientifically robust materials with Medical
Manage with Sales, Medical, Market Access, Legal, Supply, Finance, and external partners to ensure flawless execution
Lead cross‑functional teams through influence, aligning priorities, resolving trade‑offs, and driving timely decision‑making at country and above‑country levels
Coordinate closely with International, LATAM, and Global teams to ensure strategic alignment, share best practices, and anticipate market trends
P&L and A&P Governance deliver annual targets, resource optimization, and scenario‑based financial planning in partnership with Finance
Define clear KPIs and lead continuous improvement cycles
Ensure all initiatives comply with internal, regulatory, and industry standards
Essential Skills/Experience
Education: Bachelor’s degree in business administration, Marketing, Pharmacy, or related areas; Postgraduate degree or MBA preferred
Language: Fluent English; Spanish is a plus
Proven experience in launches and end‑to‑end management of immunobiology products
Solid background in multi‑channel/omnichannel pharma marketing
Strong quantitative and qualitative analysis capabilities, including market sizing, forecasting, segmentation, and KPI tracking to inform decisions
Excellent communication, storytelling, and executive‑ready presentation skills
Structured, evidence‑based decision‑making
Experience leading multifunctional teams and influencing diverse stakeholders
Desirable Skills/Experience
Experience in global or regional roles within the pharmaceutical industry
Knowledge of digital marketing tools and platforms
Understanding of regulatory environments across different markets
At AstraZeneca, we are changemakers at the forefront of medicine. Our commitment to transforming healthcare is backed by deep expertise and a drive to innovate. We are dedicated to building pandemic preparedness and ensuring our products reach millions globally. Our collaborative spirit fuels groundbreaking partnerships that lead to essential breakthroughs. With a people‑first approach, we harness science and technology to shape future care and impact lives worldwide. Join a diverse community where every voice is valued, and together we push boundaries to make a meaningful difference.
Ready to make an impact? Apply now to join our team!
Date Posted 11-dez.-2025
Closing Date 23-dez.-2025
AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry‑leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non‑discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.
#J-18808-Ljbffr